Take control of what you track
Tracker Settings let you define exactly which platforms, keywords, locations, and accounts your tracker pulls from. You can also filter out unwanted content, set up sub-trackers to break down your results, and apply time or volume limits—so your campaign stays focused, relevant, and organized.
What You Can Do in Tracker Settings
Define what to track: Add keywords, hashtags, phrases, or @mentions to capture the conversations you care about.
Choose your sources: Select platforms like X, Instagram, TikTok, YouTube, and more.
Apply filters: Narrow your results by country, language, domain, or account.
Segment your data: Create sub-trackers to separate themes, compare strategies, or focus on specific goals.
Set limits: Control when your tracker starts and stops—or cap the number of posts collected.
How to Use Tracker Settings
Tell your tracker exactly what to listen for.
To open Tracker Settings:
Go to Listening & Campaigns
Select your tracker
Click Tracker Settings in the left-hand menu
Inside, you’ll find controls for:
Tracked and excluded keywords or hashtags
Platform and language filters
Country and domain filters
Specific accounts (tracked or excluded)
Start/end dates or post volume caps
Sub-trackers
Use these to:
Fine-tune what your tracker listens to
Segment campaigns into focused views
Control post volume and campaign duration
Focus on the platforms, regions, or voices that matter
Keyword Rules & Boolean Logic
Use Boolean logic to control how keywords are matched.
OR: Match posts that include any listed term
Example: Hawaii OR Oahu (each in a separate keyword box)AND: Match posts that include all terms
Example: Hawaii Oahu (in one box, separated by space)Exact Phrase: Use quotes to match an exact string
Example: "Hawaii vacation package"
You can also:
Choose platforms to track
Exclude retweets
Use Do Not Include to filter out terms (e.g., exclude discount or sale)
Sub-Trackers
Sub-trackers let you create focused views within a campaign—without collecting extra data.
Use sub-trackers to:
Compare how different keywords or hashtags perform
Example: Track #Hawaii as your main topic, then use sub-trackers for #Maui, #Waikiki, and #OahuSeparate paid vs. organic content
Example: Add a sub-tracker for #ad to see sponsored content apart from everything elseAnalyze themes like locations, products, or topics
Example: For a travel campaign, use sub-trackers to compare posts about beaches, hiking, and restaurants
To set up a sub-tracker:
Go to the Sub-Trackers section
Add the keywords or hashtags you want to track separately (e.g., #Maui, #Waikiki)
Click Save
When prompted, choose Reanalyze Previous Data if you want to apply it retroactively
Filter by Language & Location
Filters help you keep results relevant by focusing on specific languages or countries.
Use language/country filters when:
You want to localize a global campaign
You're analyzing sentiment in a single language
You're cutting down noise from unrelated regions
To apply filters:
Expand the Filters section
Expand Filter by Country or Filter by Language
Select your options
Posts without location or language data may be excluded.
Country filter: Collects posts from users in the country you select.
Language filter: Collects posts written in the language you select.
Filter by Accounts & Domains
Focus on the sources that matter—or block the ones that don’t. This is especially useful if:
You’re tracking known influencers or brand partners
You only want posts from credible news sources
You need to block spammy accounts or unrelated content
Get posts from specific accounts
Use this filter when you only want posts from specific social media accounts or influential voices—great for tracking your brand, partners, or selected influencers.
How to do it:
Expand the Filters section
Expand Get posts from these accounts
Choose accounts by:
Tag (e.g., “Brand Ambassadors”)
Manual entry of usernames or handles
Supported on:
X (Twitter)
Instagram (professional accounts only)
TikTok
YouTube
Facebook Pages
You can also choose to include all authenticated influencers for a platform.
Include content from specific domains
Focus your results on content from trusted websites, media outlets, or blogs. This is especially helpful when monitoring earned media or press coverage.
How to do it:
Expand the Filters section
Expand Get posts from these domains
Enter domains like nytimes.com, techcrunch.com, or other publications relevant to your campaign
Ignore posts from specific accounts
Keep your tracker clean by excluding spammy or off-topic accounts. This is useful when you want to block known usernames or deprioritized sources.
How to do it:
Expand the Filters section
Expand Ignore posts from these accounts
Filter by:
Tag (e.g., “vendors”, “low priority”)
Manual entry of usernames (X, Instagram, YouTube)
Once added, posts from these accounts will no longer appear in your tracker.
Ignore posts from specific domains
Getting irrelevant articles or low-quality coverage in your results? This filter helps clean up your results by excluding specific websites.
How to do it:
Expand the Filters section
Expand Ignore posts from these domains
Enter the domains you want to filter out
Focus on Verified Users
Want to hear only from trusted or high-profile voices? You can filter your tracker to include posts only from verified users on supported platforms.
Great for:
Influencer campaigns
Media or PR monitoring
Credibility-focused reporting
How to filter by verified users:
Expand the Filters section
Toggle on:
Only collect posts from verified X (Twitter) users
Only collect posts from verified TikTok users
Start and Stop Your Tracker
Control exactly when your tracker collects data—and how much.
You can set:
A Start Date (for new trackers only)
A Future End Date (automatically stops tracking)
A Post Volume Limit (stop collecting after a set number of posts)
How to configure tracking windows and limits:
Expand the Start and Stop Tracker section
Set your preferred:
Start Date (cannot be changed for existing trackers)
Future End Date
Post Volume Limit
All times are in Eastern Time (New York).
Example: Running a 24-hour campaign?
Start: 12:00 AM ET
End: 11:59 PM ET
Want to limit the number of posts your tracker collects?
Set a post volume limit to automatically stop tracking once you've reached a certain number. It's a helpful way to stay within your monthly quota or test how much activity your campaign generates without over-collecting.
Edit the Name of Your Tracker
Give your tracker a name that’s easy to recognize—especially if you're managing multiple campaigns or sharing reports.
You can customize:
Tracker Name: Appears in your dashboard and reporting
Custom URL: Create a clean, branded link for sharing
How to rename your tracker:
Open Tracker Settings
Edit the tracker name field or custom URL field
Click Save
Pause or Delete Your Tracker
You can stop a tracker two ways:
Pause: Stop collecting new posts but keep all existing data
Delete: Permanently remove the tracker and all its data
To pause a tracker:
Go to Listening & Campaigns
Select your tracker
Toggle it from On → Off
Your tracker will stop collecting new posts, but your data will stay accessible in your account.
To delete a tracker:
Open Tracker Settings
Click Delete and confirm
⚠️ Heads up: Deleting a tracker won’t restore your post limit. Since Keyhole collects data in real time, any posts already pulled still count toward your monthly quota—even if the tracker is deleted.
Reanalyze vs. Only Apply to Future Data
Decide whether to apply changes to past posts or only new ones. When you update your tracker (keywords, filters, accounts, etc.), you’ll be prompted to choose how to apply the changes.
Reanalyze Data
Apply the changes to everything your tracker has already collected.
Use this if:
You want consistent reporting
You’ve added sub-trackers or new filters
You’re cleaning up irrelevant posts
Reanalyzing may take time based on the size of your dataset.
Only Apply to Future Data
Apply the new settings to new posts only—leave existing data unchanged.
Use this if:
You’re testing a new keyword or segment
You want to compare past vs. future data
You’re layering in new views without disrupting current results
Get Help
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