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Compare Accounts

Easily compare accounts and track performance across platforms with Keyhole's Comparisons feature.

Julie Bevacqua avatar
Written by Julie Bevacqua
Updated this week

Quickly evaluate account performance across platforms or against competitors using Keyhole’s Comparisons feature.


It’s perfect for spotting trends, measuring impact, or understanding how different profiles stack up.

Use Comparisons to:

  • Benchmark brand or account performance across platforms

  • Track competitors in one unified view

  • Analyze influencer account performance side by side


Create a Comparison

Set up a comparison in just a few clicks using one of two methods—ideal for grouping and analyzing trackers together.

Option 1:

1. Go to Listening & Campaigns.

2. Hover over the tracker you want to include and click Compare this Tracker.

3. Select the trackers you want to compare.

4. Click Compare Trackers, then Create Comparison to complete the setup.

Option 2:

1. Go to Listening & Campaigns.

2. Click Comparison Groups.

3. Select Create New Comparison Group.

4. Enter the trackers you want to include.

5. Click Create Comparison Group.


Edit Comparison Details

Fine-tune your comparison to highlight what matters most.

1. Inside the comparison report, click Edit.

In the popup window, you can:

  • Update the color of the comparison.

  • Add or remove specific trackers in the comparison.

  • Give the comparison a new name.


Finding and Managing Comparisons

All saved comparisons can be found in Listening & Campaigns > Comparison Groups. Here’s what you can do:

Feature

Description

Edit Comparison

Update the title, color, or trackers included in an existing comparison.

Delete Comparison

Remove a comparison without deleting the associated trackers.

Create New Comparison Group

Set up a new comparison with any combination of existing trackers

Compare Comparisons

Compare multiple saved comparisons for deeper insights. (Contact [email protected] to enable this feature.)

NOTE: Social profile trackers in Profile Analytics also link to their relevant comparisons.


Get Help

For additional help, contact support by choosing the chat icon in the bottom right-hand corner of the screen and selecting I'm an existing customer and need support.

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