Sub-Trackers let you filter and break down results from an existing tracker without collecting new data. They’re ideal for analyzing specific terms within a broader search—giving you a closer look at trends, themes, or locations without losing the full picture.
For example, if your main tracker follows #Hawaii, you might create sub-trackers for #Maui and #Oahu to isolate those mentions and compare them side by side.
Create a Sub-Tracker
To isolate specific terms within your main search, set up a sub-tracker in just a few steps.
1. Go to Listening & Campaigns.
2. Click Edit to open tracker options for the tracker you want to filter.
3. Scroll to Sub-Trackers.
4. Enter the terms you want to filter (e.g., “Maui”).
5. Choose if the sub-tracker should apply to:
Future data only, or
All data, including past posts.
6. Click Save to finish.
⚠️ IMPORTANT: Choosing “All data” will reprocess your tracker, which may take time depending on the volume of data.
View Sub-Tracker Data
Once created, you can toggle between sub-trackers to explore filtered insights without losing your full dataset.
1. Open your main tracker.
2. Select the Sub-Tracker dropdown.
3. Choose the filtered data you want to view.
To see all posts in the main tracker, select All Sub-Trackers.
Get Help
For additional help, contact support by choosing the chat icon in the bottom right-hand corner of the screen and selecting I'm an existing customer and need support.