Let’s be honest, it’s hard to keep up with all of the trends. Wouldn’t it be great if there was a cheat sheet to tell you which keywords or hashtags are performing well (...or not)? Wouldn’t it be even better if it was related to your campaign? Well look no further, Trending Topics is here to help.
What is Trending Topics?
Trending Topics provides you with real-time results of what other keywords or hashtags your audience is using directly within your campaign tracker. At a quick glance, the word cloud on the dashboard will provide you with the most popular keywords and hashtags being used around your topic. Click around, don’t be shy - you’ll see the posts that mention each term to get a grasp of what your audience is saying. To dive deeper, head over to Trending Topics to see the full list and how they rank.
Why would this be helpful?
Make data supported decisions: Tailor your campaign in real time by incorporating keywords/hashtags that your audience is already using and understanding where the conversation is heading.
Grow your audience: Increase engagement and reach from users by incorporating the keywords and hashtags your audience is using to make your content more relevant
Understand your audience: Know what your users are talking about and what they’re interested in