One effective strategy to gaining a better understanding of campaign influencers is through the use of tags in the Account Watchlist feature. This enables you to assess the impact and efficacy of each influencer when it comes to promoting social media campaigns.
It's really quick and easy. All you have to do is:ย
Go into Listening & Campaigns > click the Account Watchlist subsection. Please watch the video below for a detailed, step-by-step guide.
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After assigning tags to all groups of influencers, you can then filter the performance of your influencers in any of your campaigns.
Happy Tracking!